Sensas is the French brand that began life as a cooking oil manufacturer in the 1960s. It is now the most successful bait company in the world and Sensas UK tackle is a favoured amongst match anglers.

Great for bream fishing, the Sensas Magic Red Groundbait is an all-round groundbait with a proven match winning record. A popular summer mix, Magic Red bait is ideal for coloured waters. The sweetness of the Magic Red flavouring makes it a perfect bream and skimmer mix, both for feeder fishing or balling.

Coming in 1kg bags, you get plenty of mix to make up in your bait bucket. That gorgeous red colour only gets richer once water is added, making a sticky, rich and attractive bait for the keen match angler.